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You’re ready to start a new chapter in your life. You’re inspired by the rapid growth of the Mexican QSR franchise niche. You’re excited to enhance your community with an upbeat taco restaurant. There’s just one question lingering in the back of your mind: “How much does it cost to invest in Rusty Taco’s fast-casual franchise and start a taqueria”?

Tacos aren’t just for lunch or dinner. Our 3-day-apart fast casual franchise model opens the door for you to reach a broader market of taco enthusiasts. We’re cost-conscious as well. With established vendor relationships for our fresh ingredients that meet the high-quality standards we’re known for, franchisees can keep overhead costs low while enticing guests with our menu of unique, delicious street-style tacos.

Initial Investment For Your
Taco Franchise

Our multi-unit franchise Development Agreements allow franchisees to rapidly expand their taco business opportunities by growing from one location to three — or more. When you sign the Development Agreement, you will pay a development fee equal to 100% of the initial franchise fee for your first taco franchise restaurant ($25,000), plus 50% of the initial franchise fee for each additional restaurant to be developed under the development agreement.

You’ll need the adequate capital to launch your taco franchises while maintaining your standard of living. That’s why we require prospective franchisees to have a minimum of $750,000 in liquid capital and a net worth of $1,500,000. A summary of the initial investment for your first and subsequent restaurants is provided below. For more information, please contact us to review our Financial Disclosure Document.

  • Initial start-up costs: $512,425 to $782,540
  • Franchise fees: $25,000 first store + 50% of the initial franchise fee for each additional store
  • Royalty fees: 5% of gross sales


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